gwaan1 gung1關公关公
Jyutpinggwaan1 gung1
Yalegwāan gūng
Definition
Public relations; a playful reversing of the characters in 公關.
colloquialworkslang
How it's used
This term is a playful reversal of 公關, which is the standard term for public relations. It is almost exclusively used in the context of a PR disaster, often referred to as 關公災難. Using it implies a slightly cynical or humorous tone regarding the incompetence of a PR team.
Examples
His company has caused another PR disaster again.
This matter is so serious, how should we handle the PR to fix it?
Related words
Common phrases
PR disaster
Common mistake
Do not confuse this with the historical figure 關公, who is the deity Guan Yu. Context is essential, as the historical figure is widely respected, while this slang term is used to mock bad corporate communication.
Grammar color guide
Noun
Verb
Adjective
Adverb
Pronoun
Classifier
Particle
Connector
Grammar guides
- LocationHow to say where something is using 喺 (hai2), place words like 度, and the common coverbs that work like English prepositions.
- Serial verbsStringing two or more verbs together without any joining word, like go to the shop buy things. Extremely common in Cantonese.
- 將 disposalHow to move the object in front of the verb with 將, to focus on what happens to it. Common in instructions and writing.
