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Definition
Lufsig, the IKEA wolf plush toy, whose Cantonese name became a viral political symbol due to its vulgar homophone.
How it's used
Originating from a viral misinterpretation of the Swedish name Lufsig, this term became a cultural phenomenon in Hong Kong due to its accidental phonetic similarity to a vulgar Cantonese profanity. It is primarily used to refer to the specific IKEA wolf plush toy rather than as a general term for wolves. The term carries a humorous, slightly rebellious connotation because of its history as a symbol of protest against authority.
Measure word
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Related words
Common mistake
Avoid using this term in formal or professional settings, as the underlying vulgar pun remains widely recognized by native speakers. It is strictly a colloquial term for the toy and should not be used to describe actual animals.
Grammar color guide
Grammar guides
- TonesCantonese has six tones, and the tones can change in certain grammatical contexts. Learn the six tones and the rules for tone change.
- Time and datesClock time, days of the week, months, and years. The patterns you need to make plans and talk about when things happen.
- Modal verbsHow to say can, will, may, should, must, and want. The core modal verbs of Cantonese and the differences that trip up beginners.



