hei3 kiu4戲橋戏桥
Jyutpinghei3 kiu4
Yalehei kìuh
Definition
A movie handbill or flyer containing a synopsis, cast list, and film stills, popular from the 1930s to 1970s.
colloquialother
How it's used
Refers specifically to the small, printed promotional leaflets that were once standard for cinema marketing in Hong Kong. These items are now considered nostalgic collectibles and are frequently found in local archives or private collections rather than cinemas. The term is rarely applied to modern digital posters or online marketing materials.
Measure word
zoeng1張jēungExamples
This movie flyer is very old, it was left behind by my grandfather.
Related words
Common mistake
Do not confuse this with 海報, which refers to a standard large-scale movie poster. A 戲橋 is specifically the smaller, hand-held leaflet containing a synopsis and cast list, not a wall-mounted advertisement.
Grammar color guide
Noun
Verb
Adjective
Adverb
Pronoun
Classifier
Particle
Connector
Grammar guides
- QuestionsFrom yes or no questions to asking who, what, where, and when. The patterns you need to ask questions naturally in Cantonese.
- ClassifiersCantonese puts a classifier between a number and a noun, and a bare classifier on its own can mean the. Learn the common ones and how to use them.
- ComparisonsHow to say bigger than, the most, the same as, and not as good as. Cantonese uses 過 where Mandarin uses 比, and that catches a lot of learners out.
