sau6 zung3受眾受众
Jyutpingsau6 zung3
Yalesauh jung
Definition
Audience; the target recipient of a message or media.
neutralworkcommunication
How it's used
Primarily used in professional contexts like marketing, media production, and academic analysis. It refers specifically to the target group intended to receive a message or content, rather than a general crowd of people. While it sounds formal, it is the standard term used in Hong Kong business and media discussions.
Measure word
go3個goExamples
The target audience for this show is mainly young people.
Do you know who the target audience for this advertisement is?
Related words
Common mistake
Avoid using it to describe a casual gathering of people or a general crowd, as it specifically implies a strategic or intentional focus on a demographic. Use 觀眾 for general viewers or 聽眾 for listeners instead.
Grammar color guide
Noun
Verb
Adjective
Adverb
Pronoun
Classifier
Particle
Connector
Grammar guides
- TonesCantonese has six tones, and the tones can change in certain grammatical contexts. Learn the six tones and the rules for tone change.
- Time and datesClock time, days of the week, months, and years. The patterns you need to make plans and talk about when things happen.
- Modal verbsHow to say can, will, may, should, must, and want. The core modal verbs of Cantonese and the differences that trip up beginners.
